With over 25 years of senior-level experience in marketing, travel, travel distribution, and technology, Dan Wacksman launched Sassato in 2019, to help businesses improve their performance in marketing, distribution, technology, and implementations.
While Dan will be your principal consultant, he has access to a bench of experts that he can engage as needed.
Originally from New York (and you can still hear the accent), Dan has lived and worked in New York, Tokyo, Beijing, Hong Kong, and Honolulu.
ABOUT OUR NAME
Sassato is a Japanese word (さっさと); it is often translated as "quickly" but it is more nuanced than that.
A rough interpretation might be “don’t waste time, just get it done,” and that is our philosophy. We strive to help companies quickly, efficiently, and effectively achieve their goals.